Internationalization, commonly abbreviated to i18n, is not a feature. It is not something you do after you have shipped your product. It is something you need to build in right from the beginning as part of your core design and architecture.

We are excited to announce the release today of our new UI. It represents a complete redesign from the ground up based on feedback from everyone who has used the system over the last 12 months.

The Asian behemoths take over: Current estimates hold Asia’s smartphone adoption rate at a paltry 19 percent. With such large populations however, the number is misleading. China has already asserted itself as the second largest iOS app downloader in November 2011.